Bleecker Street announced today that they have hired Rachel Allen as the SVP, Publicity. Allen starts at the studio today after more than a decade in the PR industry and over five years at Cinetic Media, where she served as a Director of Publicity and led campaigns from festival launch to theatrical release and through awards season. She will oversee U.S. theatrical publicity campaigns for Bleecker Street’s highly-anticipated titles including Meg Ryan’s What Happens Later, starring Ryan alongside David Duchovny which will be released on October 13th, The Origin, a Stone Age-set thriller making its North American premiere at Fantastic Fest, and Gabriela Cowperthwaite’s space station-set thriller I.S.S., which recently debuted at the 2023 Tribeca Festival to acclaim.
During Allen’s tenure at Cinetic Media, she worked for clients including NEON, HBO, MUBI, Amazon and IFC Films on a number of award-winning film and television campaigns such as Sara Dosa’s Fire of Love; David Fincher’s Mank; Noah Baumbach’s Marriage Story; and Boots Riley’s Sorry to Bother You. Additional campaigns of note include Luca Guadagnino’s Bones and All; David Cronenberg’s Crimes of the Future; Julia Ducournau’s Titane; Barry Jenkins’ “The Underground Railroad”; Spike Lee’s American Utopia; Ira Sachs’ Passages; Joel and Ethan Coen’s The Ballad of Buster Scruggs; Agnès Varda’s Varda by Agnès; Nanfu Wang’s One Child Nation; and Orson Welles’ The Other Side of the Wind. Allen’s experience on the awards side includes strategic consulting with clients including Apple TV+ and Netflix.