On Tuesday, February 17, 2026, Amazon MGM Studios hosted the world premiere of THE BLUFF at the TCL Chinese Theater in Los Angeles. Directed by Frank E. Flowers, the film stars Priyanka, Safia Oakley-Green, Temuera Morrison, Vedanten Naidoo with Ismael Cruz Cordova and Karl Urban. Following the screening, guests were invited to join the cast and crew at Laya, where they continued celebrating the film over lively music and exquisite selections of food and drink.

Special guests in attendance included Vin Diesel, Sharon Stone and Jay Shetty.

THE BLUFF will premiere globally on Prime Video February 25, 2026.

Photo Credit: Todd Wiliamson